Title: Marketing Plan & Strategies: Develop & Implement Effective Marketing Plan
Date: 13th – 14th February 2017

Venue: Le Meridien Kota Kinabalu


“What do you want to achieve or avoid? The answers to this question are objectives. How will you go about achieving your desire results? The answer to this you can call strategy.” ― William E. Rothschild

Why a Marketing Plan?

  • Giving Business Focus And Direction By Identifying Opportunities Worth Pursuing And Threats To Avoid
  • Finds Tools To Fight Competition And Gain Market Share
  • Saves Company Time And Money
  • Differentiates A Company From Competition
  • Translates The Company Vision, Mission, Objectives, Into Effective Marketing Initiatives
  • Improves The Effectiveness Of The Marketing Message To Customers And Partners

To stay competitive and become successful, a business requires a strategic marketing plan. Without applying the right strategy, much of the marketing investment will be a fruitless pursuit. A solid marketing plan requires a thorough understanding and comprehensive development of marketing strategies. This course will provide participants a condensed and complete 2 days to gain a deeper understanding on what it takes to develop a robust marketing strategies and how to develop an excellent marketing plan for your organization or business


  • Learn To Develop A High Level And Robust Marketing Plan For Your Organization
  • Know How To Implement Strategies For New Or Established Businesses
  • Learn To Think Strategically About Marketing
  • Use Key Frameworks To Analyze Situations And Make Decisions
  • Understand How To Create A Resilient Marketing Plan

For more information on this course, please do contact us at:

Annette: annette@cfrontier.com / +6 088 731409

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